You've reached a designerd who loves branding.
I'm a versatile and passionate designer with over ten years of experience. I care about making impact for progressive, values-driven organizations like yours.
My strengths are in creative direction, visual identity development, and experiential design.
I have a BDes from York University and a MArch in Urban Design from the Bartlett School of Architecture. I have also taught design at McMaster University and Sheridan College. I love creative challenges, long hikes, and bad puns.
My design pillars:
Clarity
Is the intended message coming across from the proposed visual solution?
Cohesion
Do the graphic elements work harmoniously, and are they cohesive across all platforms?
Relevance
Does the graphic language speak appropriately to the intended audience?
Appeal
Is the visual solution balanced and aesthetically pleasing to the intended audience?